Don't Call It CRM Unless You Mean It! - DynamicsCon
DynamicsCon November 2024

Don’t Call It CRM Unless You Mean It!


JC Quintana

JC Quintana

Premiering Content First Time DynamicsCon Presenter

Session Description

How can it be? That reports of CRM adoption failure continue, while the investment in CRM tech increases? Let’s talk about user expectations of success for CRM technology and the need to align technology enablement and business outcomes. In this session, we will address the top 10 conversations every company needs to have about Customer Relationship Management strategy and technology alignment.

Session Track: Customer Engagement
Session Type: Functional
Session Category: Other
Content Level: Intermediate
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