How eCommerce is Transforming the B2B Buying Experience - DynamicsCon
DynamicsCon November 2024

How eCommerce is Transforming the B2B Buying Experience

Speakers

Megan Mann

Megan Mann

Rookie Speaker Premiering Content First Time DynamicsCon Presenter
Always use my name
Jay Newman

Jay Newman

Rookie Speaker Premiering Content First Time DynamicsCon Presenter
Always use my name

Session Description

The B2B buyer is vastly different from the B2C consumer. With longer sales cycles, a more sophisticated clientele, and a different purchasing experience, you’re selling to businesses—not consumers. But the truth is that the B2B eCommerce purchasing journey is coming to mimic the B2C eCommerce space more than ever thanks to the eCommerce boom.

In this session, we take a deep dive into the impact eCommerce is having on the B2B market. From sales to convenience to personalization, you will learn exactly what is driving B2B buyers to the digital space and why you need to meet those demands for an

Session Track: Business Central
Session Type: Functional
Session Category: Commerce
Content Level: Intermediate
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