How to Achieve B2B Sales and Marketing Alignment with Microsoft - DynamicsCon

How to Achieve B2B Sales and Marketing Alignment with Microsoft

Speakers

Rick McCutcheon

Rick McCutcheon

Microsoft MVP & President of PartnerTalks

Always use my name
Monica Hoyer

Monica Hoyer

Premiering Content
Always use my name

Session Description

It’s easy to silo marketing and sales activity, but the real ROI for B2B organizations comes from the alignment of sales and marketing processes. Your business development efforts will work best when everyone is working with the same information. Whether you are new to Dynamics CE/CRM or your system has been up and running for several years, this session will help you to configure your CRM and marketing automation to
-map the modern B2B sales process and buyer journey
– align sales and marketing activities
– better measure marketing effectiveness
– improve reporting

Session Track: Customer Engagement
Session Type: Functional
Session Category: Sales and Marketing
Content Level: Intermediate

DISCOVER ALL DYNAMICSCON EVENTS!

SEE WHAT'S HAPPENING, AND ON THE HORIZON, THIS YEAR AND BEYOND!

DynamicsCon LIVE, hosted by Dynamics User Group, returns May 13th-16th, 2024, in gorgeous Denver, Colorado!

DynamicsCon LIVE

DynamicsCon Virtual is back for its sixth event! Join us on Wednesday, November 13th, 2024!

DynamicsCon Virtual
Back to top